Portfolio
This portfolio showcases a diverse range of projects that demonstrate my expertise in clear, concise, and strategic communication across various industries. From grant proposals and operational guides to promotional flyers and legal editing, each project highlights my ability to bridge technical and creative challenges. I focus on delivering thoughtful, results-driven solutions tailored to each client's needs.
Branding & Business Communication
Visual branding and communication materials for Cherub Vegan Chocolates, including persuasive content such as company announcements, employee memos, and business proposal.
Content Strategy & Style Guide
A comprehensive content strategy including audience personas, competitor analysis, a detailed content strategy, and social media plans and blog posts.
Usability Test and Report
A usability testing project to evaluate and improve access to critical information on an emergency wildlife care website. Includes audience analysis, task-based assessments, and a final report with clear, actionable recommendations.
Content Audit and Report
A product content overhaul for Wool 2 Dye For, a small business specializing in ethically sourced undyed yarns. The project included a full catalog audit, strategic content restructuring, and detailed recommendations to improve clarity, consistency, and customer confidence across product pages.
Strategic Proposal
Proposal aimed at securing funding for a multi-use public park. Includes research-driven justifications, phased implementation timeline, and a compelling vision for community transformation.
Technical Editing
A legal editing project focused on rewriting municipal alcohol laws for clarity and accessibility. Emphasized the importance of precise language and the role of technical communication in shaping real-world policy.
Promotional Flyer
A promotional flyer for a Phoenix-based oddities shop, designed to reflect the brand’s eerie, elegant aesthetic. Combined strong visual design with engaging copy to boost class sign-ups and reinforce brand identity across print and digital formats.
Operational Writing
An operational guide developed to outline precise closing procedures for a medical transport company. Focused on ensuring safety, compliance, and consistency across shifts while minimizing risk and enhancing service quality.
